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Ian and Lynne


Ian has a degree in International Marketing and an MBA and shares his time between homes in Austria and the UK. Born in England, Ian has lived and worked in England, Australia, France, U.S.A. and Italy.


He spent 16 years with BASF initially in Marketing, before taking on the role of a turnaround or restructuring specialist, working in several of their businesses across a number of countries. In his penultimate role at BASF (Divisional VP EMEA) he delivered 3 years of record profits and record sales in a division with revenues of €167m in the middle of a recession. His last role at BASF saw him turn a loss-making business into a profitable one in just one year.

Subsequently Ian has continued his passion for the world of startups and turnarounds, and has recently spent 3 years successfully restructuring an ailing financial services business in the UK. Currently working as an Expert in Residence at Imperial College, Ian continues to mentor and coach early-stage businesses with a focus on ESG and related sectors, working directly with a number of them as an NED, Advisor or Consultant.

ICF accredited Executive Coach and certified Systemic Team Coach, leveraging extensive international business knowledge to support professionals through business change and growth: career transition, addressing professional challenges and tackling cross-cultural and diversity issues. By creating an environment which enables self-discovery and learning, clients are provided with a Solutions Focused framework that allows them and their teams to develop professionally.


Combines strategic leadership with a strong operational, business development and marketing background, throughout a career in the tech sector, in companies ranging from start-ups to large organisations. Successfully enabled alliance and partner channels to deliver growth and facilitate innovation. Brings a deep understanding of Digital and Emerging Technology, with practical experience of Cloud Services' Adoption and Cloud Customer Success.

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